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How to Create Custom Pipeline Stages

CRM & Pipeline·4 min read

What are Pipeline Stages?

Pipeline stages represent the steps in your sales process — e.g., "New Lead → Contacted → Demo Scheduled → Proposal Sent → Won".


Step 1 — Go to Pipeline Settings

Navigate to Settings → Pipeline.


Step 2 — Add a New Stage

Click + Add Stage, give it a name and a color.


Step 3 — Set Win/Loss Probability

Optionally assign a probability (0–100%) to help forecast your revenue.


Step 4 — Reorder Stages

Drag and drop stages to change their order. The leftmost stage is where new leads land by default.


Step 5 — Move Deals

Go to Pipeline view and drag deal cards between stages, or use the dropdown inside a deal.


Automation Tip

Use Automations → When deal moves to stage → Send email to automatically follow up when a deal advances.

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